A live client project for us to design a product for furniture manufacturer - Very Good & Proper. The company celebrates craftsmanship and have strong commitment to quality, playfulness and attention to detail.
In this project I collaborated with a colleague - Izzi Lombardo to create a project that highlights all the things VG&P stand for. We did some market research to see what products would fit their existing customer (contract, home office, office). We decided to design a water jug, something that links to all three existing. While doing more research, we realise that by adding a product associate with refreshments in the office, it will increase the productivity of the employees. We base the design of the jug on 1960-1970s aesthetics and culture, we found an old photo of a wax milk jug which we find it really fascinating, which we used it as an inspiration. Which in the end led to our final design. |
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